Overview

The fitness industry is growing at an incredible pace. The global health club industry generated $87.2 billion in revenue 2018. With awareness of personal health and fitness at an all-time high, it’s no surprise that 174 million fitness industry club memberships exist worldwide. And that number is growing. The US fitness market is growing at 6.1% annually and is currently estimated at $30 billion.

Personal health and physical fitness are topics that are not going away. There is no substitute for exercise. With the rise of obesity and other weigh-related diseases, the need for fitness centers will only increase. Though these trends are not positive for consumers, they represent an opportunity for gym owners. Put your talent for helping people to use. Join us in helping the world get to a healthier place.

Competition

Past

Anytime Fitness was originally created with a focus on providing members with a clean, high-quality gym experience with unparalleled convenience. This meant pioneering the 24-hour gym concept. The brand’s tremendous success is due in large part to this key differentiator. In the years since, several 24-hour competitors have emerged, but Anytime Fitness continues to grow.

Present

While any gym can remain open 24 hours a day, Anytime Fitness remains dedicated to providing our members with personal service, a welcoming community, and the tools and support necessary to get to a healthier place. By leveraging our ability to out-care gyms that may be more affordable, larger, or feature more amenities and services, we are able to provide a better gym experience to our staff while keeping overhead low for our franchisees.

Future

As Anytime Fitness looks forward, we are laying the groundwork to enhance our offering. With a foundation of convenient gyms and surprisingly personable staff, we are building enhanced engagement strategies to connect with each and every one of our members to help them get to their healthier place. Reach out to your sales consultant for more information about the future of Anytime Fitness.